Digital Marketing Course : - Overview
Learn Digital Marketing Course and search engine optimization with Career Companion with each topic you require to develop your product and Services. Study Digital Marketing and all the most important subjects like search engine optimization, Fb, Social Media Marketing, Adwords, Analytics, Video Marketing, and much more.
Most Digital Marketing course teaches you the fundamentals, the course right here on career companion will train you the fundamentals and advanced class of Digital Marketing with Practical examples. In this course you will be able to know what’s Digital Marketing, Scope of Digital Marketing, How to choose and design a Web site and the best way to optimize the web site for search engine optimization, What and how to write content material in your website, The right way to interact in Social Media marketing with best practices, The right way to do Youtube marketing, The right way to analyze web site traffic with Google Analytics, and the simplest and cost-effective approach to do paid promotions utilizing Adwords and Fb.
Digital Marketing Course Module
INTRODUCTION OF DIGITAL MARKETING
- Introduction of Digital Marketing
- What is Digital Marketing
- How Strategy works
- How to Build Business Strategy
- How to Build Customer Strategy
- How to set Marketing Strategy
- What are the Important terminologies
- What are the ways of Digital Marketing
- How to make the most effective website for Digital Marketing
- How to select Domain Name for Effective Digital Marketing
- How to Setting up a website by yourself or outsourcing
- How to Start Building Website for Digital Marketing
- How to improve the website conversions
- How to create effective web copy for website
- What is the Importance of Responsive website
- How to do effective content marketing
- How to Build and manage content for different
- How to create blogs
- What is Email Marketing
- How to plan an email strategy
- Which tools are available for Email Marketing and How to analyze it
- How landscape change of Mobile Marketing
- What is the importance of application for Mobile Marketing
SEO-SEARCH ENGINE OPTIMIZATION
- What is SEO
- Which are the different ways of SEO
- How to Search and Analyse Keywords for SEO
- What is the importance of building content for SEO
- What is the Local Lead? How it is important for SEO
FUNDAMENTALS OF GOOGLE ADWORDS
- How many ads in Google Adwords
- What is the search and Text Ads
- What is the Search and display ads
- How to do the Remarketing
- How to evaluate the search and display marketing
- How to set Social Media Strategy
- Who is Using Social Media
- How to do Facebook Marketing
- What is Twitter? How to do Twitter marketing
- How to do LinkedIn Marketing
- Why video marketing become so popular
- How to start with video marketing
- What is Video content? How to create effectively
- How to launch videos on YouTube
- How to analyze video marketing
FUNDAMENTALS OF GOOGLE ANALYTICS
- What is Google Analytics? Why use Google Analytics and What does it do
- How to integrate the website with Google Analytics
- How to analyze data
- How online Analytics works
- How to create and track the Goal?
- What is conversion Funnel?How to create it
- What is a Key Performance Indicator? Which Key Performance Indicator to use
- How attribution model work
- How to install Google Tag Manager
- Practical of google tag Manager
EXPANDING YOUR DIGITAL MARKETING SKILL
- What is A/B Testing How A/B testing works?how to evaluate it
- How Affiliate Marketing works
